Feb 19, 2019 - Emami promoters divest 10 pc stake for Rs 1,600 crore

TradeBriefs Newsletter

View online Advertise
from TradeBriefs FMCG Daily Newsletter

From the Editor's Desk

The secret history of women in coding
Computer programming once had much better gender balance than it does today. What went wrong?

When the number of coding jobs exploded in the 1950s and '60s as companies began relying on software to process payrolls and crunch data, men had no special advantage in being hired. Employers simply looked for candidates who were logical, good at math and meticulous. And in this respect, gender stereotypes worked in women's favor: Some executives argued that women's traditional expertise at painstaking activities like knitting and weaving manifested precisely this mind-set. (The 1968 book "Your Career in Computers" stated that people who like "cooking from a cookbook" make good programmers.)
The field rewarded aptitude: Applicants were often given a test (typically one involving pattern recognition), hired if they passed it and trained on the job, a process that made the field especially receptive to neophytes. "Know Nothing About Computers? Then Weâ€™ll Teach You (and Pay You While Doing So)," one British ad promised in 1965. In a 1957 recruiting pitch in the United States, IBM's brochure titled "My Fair Ladies" specifically encouraged women to apply for coding jobs.

Continued here

Read TradeBriefs every day, to get a historical perspective!

Advertisers of the day
Cambridge Senior Management: Cambridge Senior Management Programme (SMP) | June 2019 | Accepting Applications
Wharton Business Analytics Team: Wharton's Business Analytics Program (Online)

Our advertisers help fund the daily operations of TradeBriefs. We request you to accept our promotional emails.

India, Australia aim to seal trade pact by 2022

India Business News: NEW DELHI: India and Australia will conclude the negotiations on a Comprehensive Economic Cooperation Agreement (CECA) by the end of 2022 and reach an.

Advt: Work for the best employer - Yourself

Advantages - Best B2B audience in India, no hard-selling or up-front costs involved, access to our content repository and air-tight agreements with instant gratification.

Karnataka can sign MoU with e-commerce firms to promote its agro-products: CM

"There are a variety of products such as coffee, spices, maize, oilseeds etc in the State which has 10 agro-climatic zones. These products may also be..

$5-trillion economy needs greenfield investments

Such investments depend on a more stable policy and regulatory framework than the streamlining of procedures and digitisation of paperwork

With EPS Growth And More, Amber Enterprises India (NSE:AMBER) Is Interesting

Like a puppy chasing its tail, some new investors often chase 'the next big thing', even if that means buying 'story...

TradeBriefs Publications are read by over 10,00,000 Industry Executives

About Us | Advertise Privacy Policy

You are receiving this mail because of your subscription with TradeBriefs.
Our mailing address is GF 25/39, West Patel Nagar, New Delhi 110008, India