May 28, 2018 - Amul eyes nearly Rs 50000-crore group turnover in FY19

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The One Key Question to Ask When Measuring Your Own Productivity- Edmond Lau
In his book The Dilbert Principle, Scott Adams re-shares a cautionary tale from one of his comic strip readers on measuring productivity. An engineering manager wanted to incentivize his team to find and fix software bugs and instituted a program to reward strong performers. To encourage the quality assurance team to find bugs, he rewarded $20 for every bug uncovered. To encourage engineers to fix more bugs, he rewarded $20 for every bug fixed. It's not difficult to imagine what happened next. Engineers started to purposefully introduce bugs for testers to discover and for themselves to fix. One engineer even established an underground market for his bugs and earned $1700 after one week. The well-intentioned program shuttered soon afterwards. This amusing little story illustrates a critical point: how you measure your productivity changes how you behave. Whenever you're measuring productivity, ask yourself this one key question, "What's the right metric that will incentivize the behavior that I want?"

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