May 19, 2021 - ‘HUL is a leadership factory,’ experts weigh on the high-profile leadership changes in FMCG sector

From the Editor's Desk

Two types of growth

Anything you try to improve will have a growth curve. Imagine you ran everyday and you tracked your speed to finish a 5-mile course. Smoothing out the noise, over enough time you’d probably get a graph like this:

Here, improvement works on a logarithmic scale. As you get better, it gets harder and harder to improve. Elite athletes expend enormous effort to shave seconds off their best times. Novice athletes can shave minutes with just a little practice.

Logarithmic growth is the first type of growth. This is where you see a lot of progress in the beginning, but continuing progress is more difficult.

Now imagine a different graph. This time you've built a new website you update regularly and you're measuring subscribers. This graph would likely look very different:

Continued here

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